What you'll accomplish
By the end of this guide, you'll have Sense connected to your ATS and running a re-engagement campaign to past candidates — converting your cold database into warm leads without any manual outreach effort on your end.
What you'll need
- A Sense account (sensehq.com — firm-level subscription; get your manager or ops team to set this up)
- Bullhorn ATS (or another Sense-supported ATS like JobDiva, Avionté, or Greenhouse)
- A segment of past candidates to re-engage (ideally: placed candidates from 6–18 months ago, or screened candidates who went cold)
- Time needed: 45–60 minutes for initial setup; ongoing is fully automated
- Cost: Firm-level subscription (contact Sense for pricing — typically agency-wide); requires manager sign-off
How-To Guide: Reactivate Your Candidate Database with Sense
Step 1: Confirm Sense is connected to your ATS
Sense needs to pull candidate data from your ATS (typically Bullhorn). This is usually a one-time setup done by your firm's ops or Sense account manager during onboarding. Check with your manager or ops team to confirm the integration is live.
What you should see: In the Sense dashboard, your candidate records should be visible under the Contacts or Candidates section, with their current status, last contact date, and ATS record populated.
Troubleshooting: If you're setting up Sense for the first time at your firm, you'll need your Bullhorn API credentials and a brief IT/ops onboarding session with Sense's implementation team (included in the subscription).